Fashion ology an introduction to fashion studies dress body culture yuniya kawamura joanne b eicher on amazoncom free shipping on qualifying offers this new edition of a classic work offers a concise introduction to the sociology of fashion and demystifies the workings of the fashion system. Fashion ology an introduction to fashion studies by yuniya kawamura see larger image published dress body culture illustrations bibliography index yuniya kawamuras fashion ology provides an exhaustive and enlightening survey of the literature on fashion in the social sciences from the nineteenth century to the present her . From the origins of fashion studies and the difference between clothing and fashion through to an examination of 21st century subcultures and the impact of the digital age on designers fashion ology explores fashion as a global social construct dress body culture illustrations 0 illus dimensions fashion ology yuniya kawamura . P1 fashion ology debunks the myth that the creative designer is a genius fashion is not created by a single individual but by everyone involved in the production of fashion and thus fashion is a collective activity. Without that systemic structure fashion culture would not exist fashion ology provides a big picture approach that focuses on the social process behind fashion and its perpetuation an introduction to fashion studies yuniya kawamura limited preview 2018 fashion ology an introduction to fashion studies an introduction to fashion
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